You

Gender Neutral Skincare Brand & Packaging

A collaborative project to create a gender-neutral skincare brand and packaging, choosing 'Syncopate' to be our typeface because of how it displays each letter at an even level - which we thought was fitting for gender-neutral skincare.

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We created designs for different types of skincare products, for example, toner, moisturiser etc. Thinking about everyone, including people who don't know or use skincare, we created a helpful guide displaying what each product is, its benefits, and how to use it. Thinking about the real work, we would place our products on a 'you' stand in selected stores, and we would put the guide near our products so that you can view this before purchasing.